Turn a 5/10 Offer Into a 10/10 Offer

Let's take a five out of 10 offer and turn it into a 10 out of 10 offer. Let's say my offer is busy working dads lose 20 pounds in 90 days with personalized workout plans, meal guides, and only 30 minutes a day. Step one, add scarcity. Limiting the supply or availability of your product or service to make it be perceived as more valuable. For example, you could say only accepting X clients, like a single number cap, or only accepting X clients per week, so cap on a per week basis. Number two, add urgency. So, set a specific time frame for an offer creates the urgency. Add deadlines or create limited time offers for a season or a holiday or anything like that. Three, add a bonus. So, your service is made up of a bunch of different parts. Instead of showing them as one, show them as add-ons. For example, free macros calculator, maybe valued at $99. Free monthly coaching call, valued at $250. Free personalized grocery list, valued at $150. Number four, guarantees. Promises that build trust and mitigate risk for your target customer, which all follow the same formula. If you don't X, I will Y. Most people forget the second part. You have to guarantee the or else part or your guarantee has no teeth. So, for example, if you do every step we outlined on time, exactly as instructed, and you don't see specific result within this time frame, we'll refund or we'll keep working with you for free, or work with you for another year, or double the time. Your offer touches all parts of the business, and it's one of the key elements to breaking through scaling. And so, if you want our free scaling road map in under 30 seconds, comment map below and we'll send it right over to you.